bio + contact

Michaela Goertzen is a communications consultant and policy advisor based in Washington, D.C. She specializes in helping thought leaders shape their message, communicate their vision, and establish their brand.

Categories

  • feature story
  • ghostwriting
  • health & wellness
  • itineraries
  • marketing
  • op-eds
  • presentations
  • profiles
  • real estate
  • speeches
  • sponsored content


Authors

  • Michaela Goertzen
Michaela Bortle Speechwriting | Media Strategy | Presentation Design
Sidebars series: On props
Jan 16

Jan 16 Sidebars series: On props

Michaela Goertzen
speechwriting, sidebars

I hauled a 3’x3’ styrofoam version of this map to various speaking engagements for four years.

Design: Slide decks
Jan 15

Jan 15 Design: Slide decks

Michaela Goertzen
presentations

Edit your slides ruthlessly.

Branding: Intercultural communication
Jan 15

Jan 15 Branding: Intercultural communication

Michaela Goertzen
branding

“Firm and glistening salmon does matter.” Totally agree.

Sidebars series: On buzzwords
Jan 8

Jan 8 Sidebars series: On buzzwords

Michaela Goertzen
speechwriting, sidebars

I had to Google, “What is a gonculator?”

Standout speeches: Five Core Principles of Singapore's Foreign Policy
Jan 8

Jan 8 Standout speeches: Five Core Principles of Singapore's Foreign Policy

Michaela Goertzen
speeches

#3: Be a friend to all, an enemy of none.

Branding: Sushi & Robots
Dec 6

Dec 6 Branding: Sushi & Robots

Michaela Goertzen
design, branding

I don’t care what this means. I want it in my life.

Infographics: The Deep Sea
Dec 6

Dec 6 Infographics: The Deep Sea

Michaela Goertzen
infographics, presentations

I can’t wait for a Prezi to plug this animated infographic into…

Sidebars series: On dignity
Dec 5

Dec 5 Sidebars series: On dignity

Michaela Goertzen
speechwriting, sidebars

What does a speechwriter eat for lunch everyday?

Design: Design trends 2020
Dec 5

Dec 5 Design: Design trends 2020

Michaela Goertzen
presentations, listicles

Inspiration for your next presentation

Sidebars series: On platitudes
Dec 2

Dec 2 Sidebars series: On platitudes

Michaela Goertzen
speechwriting, sidebars

Platitudes are boring. Don’t use them.

Infographics: 15 stunning data visualizations
Dec 1

Dec 1 Infographics: 15 stunning data visualizations

Michaela Goertzen
design, data

#4: It uses real images.

Reading list: A few favorites on writing well
Nov 19

Nov 19 Reading list: A few favorites on writing well

Michaela Goertzen
books

Beyond the obvious Elements of Style, On Writing Well and an AP Stylebook…

Haiku review: Delicate, by Taylor Swift
Feb 13

Feb 13 Haiku review: Delicate, by Taylor Swift

Michaela Goertzen
haiku review, music

A speechwriter critiquing a songwriter

Current events: 6 take-aways from #SOTU2019
Feb 6

Feb 6 Current events: 6 take-aways from #SOTU2019

Michaela Goertzen
analysis, current events

My take on the take-away’s

Haiku review: Lady Bird
Jan 22

Jan 22 Haiku review: Lady Bird

Michaela Goertzen
haiku review
 
 

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Michaela Goertzen is a communications and policy consultant based in Washington, D.C. She specializes in helping thought leaders shape their message, communicate their vision and establish their brand.

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